How can Google Ads help my business?
Google Ads (previously known as Google AdWords) is a paid advertising platform that falls under the marketing channel known as pay-per-click (PPC) where an advertiser pays per click on an ad.
Google is the biggest search engine in the world with 3.5 billion Google searches made every day. That volume of searches is increasing by about 10% every year.
Google allows a brand to influence a prospect at every stage on the path to purchase from generating awareness, and influencing category research to driving sales and leads.
This is especially true for high-ticket items where, typically, more research is undertaken online and so the opportunity to influence outcomes across Google platforms is greater.
There are 4 Networks that make up Google ads
Display
These are image based ads that run across the Google network targeting users with products that they ere in the market for.
Video
These are image-based ads that run across the Google network targeting users with products that they are in the market for.
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Shopping
These are image-based ads that run across the Google network targeting users with products that they are in the market for.
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Search
These are image based ads that run across the Google network targeting users with products that they are in the market for.
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Why should Retain Media manage your Google ads?
Industry
Experience
No Lock-in
Contracts
Accurate
Conversion
Tracking
Clear,
Transparent
Reporting





