Your Industry is Too Specific for a Generalist Agency

With more than 20 years working inside the automotive and vehicle industries, Brian brings a level of market intelligence that most agencies simply can’t replicate. He’s spent his career understanding how buyers in the OEM and dealer space research and make decisions, and he applies that directly to each client’s strategy.

Asanka has over 15 years of media marketing experience, partnering with dealers and OEMs in Transport, Construction and Agriculture. He bridges traditional and digital media to connect brands with B2B audiences and deliver strong ROI.

Fran is a marketing professional with 13+ years of experience in digital performance, brand strategy, and multi-platform campaigns. She’s passionate about blending creativity with data-driven strategy to deliver strong ROI and long-term brand growth.

One of our longest-serving team members, Nick has been with Retain since 2022. Easygoing and personable, Nick brings a decade of experience as a copywriter and an in-depth knowledge of our markets and industries to his role, ensuring our clients are always set up for success.

Kathy has spent 20+ years across Asia and Australia working with senior execs to drive talent retention and improve HR operations.

An experienced co-ordinator who specialises in supporting managers, streamlining operations, and ensuring smooth communication across teams. Joy keeps projects on track by managing schedules, tasks, and follow-ups to help deliver seamless client outcomes.

With 9+ years of advertising experience, including five in automotive, Jelly knows what good creative looks like in these industries. She delivers the visuals and automated systems that keep campaigns sharp and operations seamless.

Lou oversees the SEO department at Retain, with seven years of experience untangling the kinds of problems that don’t have an obvious answer. She’s genuinely proud of the team she’s built, and still happiest when she’s in the weeds with them.

With 8+ years of experience in digital marketing, Suzanne thrives on solving complex problems and translating technical concepts into actionable strategies. She works across teams to keep projects running smoothly, overseeing technical SEO, data analytics, and web development.

With over a decade of experience, Aaron solves complex data challenges by building scalable, automated systems. He collaborates across teams to manage large-scale processing and dashboard development, ensuring reliable reporting and data-driven decision-making.

Jez is a web developer with 5+ years of experience building reliable, high-quality websites. He puts performance, maintainability, and the user experience at the centre of everything he builds, so your site works as hard as the campaigns driving traffic to it.

Sam is a UI/UX designer with 10+ years of experience creating intuitive web and mobile interfaces. She also brings expertise in branding and marketing design, offering a well-rounded approach to digital communication.

Jade writes copy that sounds like your brand, speaks to your audience, and does its job. With 7+ years experience and a background spanning SEO, advertising, social, and editorial, she tailors her approach to the specific expectations of Australian and New Zealand markets.

Sophia believes great copy starts with truly understanding the reader. With five years across creative writing, journalism and SEO, she’s shaped content for clients in Australia, Asia, and North America, bringing care and consistency from first draft to final polish.

Bear is a seasoned industry voice with hands-on experience in boating, farming, and engineering. That background means he writes for trade and enthusiast audiences with the kind of authenticity you can’t brief into a generalist writer.

Russel is a graphic designer with a focus on marketing and ad creatives. He enjoys creating visuals that are simple, clear, and effective. He works with the team to produce designs that support performance and overall campaign results

Bec has 10+ years of experience in paid social strategy across a wide range of industries, including automotive. She is a digital marketing expert, specialising in paid social strategy. She leads our clients’ digital success across social, outdoor, video, audio, and native channels.

Kim ensures high-impact digital delivery through expert execution. A specialist in technical setups and tracking, she supports the team by optimising assets for seamless, high-performing results.

With 4+ years of experience in digital marketing, Miguel specialises in Meta advertising and lead generation. He also manages everything from campaign setup and conversion tracking to performance analysis and optimisation, helping businesses generate high-quality leads and maximise ROI.

Katy has 7+ years of experience delivering e-commerce and lead gen results. She takes a hands-on approach to daily bidding, targeting, and budget health. By working as a true partner and providing honest insights, Katy ensures every dollar spent drives real revenue and long-term growth.

With over 8 years experience in Google Ads, Rhi is a seasoned digital strategist skilled in driving growth for lead gen and e-commerce brands. She focuses on maximising performance through data-driven strategies and precise audience targeting to deliver impactful campaigns that convert.